Burger King is rolling out meatless Impossible Whoppers nationwide

It’s here, figuratively. Literally, we can expect it by the end of the year. It’s the no-meat cheeseburger, and many reports on the topic come with claims that people can’t taste the difference between the Impossible Whopper and the genuine article.

Maybe, it’s a marketing gimmick. But meat-substitute stories have been a common topic here on The Minot Voice — it’s because, in a place like North Dakota where ranching is a way of life, the introduction of a competing product can make a difference in people’s livelihoods. And in a world increasingly concerned by cows belching methane, it’s important that we’re paying attention to the trends and new technology.

This article was sourced from:

Dami Lee, The Verge


Josh Wolsky

Developer & Writer @TheMinot Voice, Fan of the Souris River, SavorMinot Advocate. Fortunate to be a 'former' City Council member ;)

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